LEGO Group celebrates significant increase in production capacity in Czech republic
The growth of the LEGO Group in recent years and its strategy to locate production close to its core markets have led to a further expansion of the Kladno factory in the Czech Republic, which employs 2000 people at present. The new production building covering 50,000 m2 was inaugurated on April 16th 2015.
The production facility in Kladno is one of four LEGO manufacturing sites around the world, supplying children with high-quality and creative LEGOÂ® play experiences, and it plays a crucial role in the LEGO strategy of having production situated close to its core markets and consumers.
The capacity of the Kladno production facility will increase by 30% as a result of the expansion, and it is estimated that it will create approximately 600 new jobs, depending on future demand. Since the announcement of the expansion in June 2013, more than 340 newly created positions have already been filled.
"The LEGO boxes produced and packed here in this factory will travel across borders, bringing joy and LEGO play to millions of children across Europe and Asia. This is globalization seen from a LEGO perspective. The Kladno factory is a key brick in our strategy of building a stable manufacturing base around the world, ultimately making sure that LEGO products are available to children and their parents when and where they want them," says Bali Padda, Executive Vice President and Chief Operations Officer of the LEGO Group.
Currently, the LEGO site in Kladno provides the basis for packing of LEGO sets, decoration and assembly of LEGO elements, and research and development of packing and decoration technologies. The size of the entire production area equals approximately 22 soccer fields, and the buildings cover roughly 140,000 m2.
A separate part of the campus houses model production, where specialists from Kladno develop tools for marketing in-store campaigns and models for LEGOLANDÂ® parks and LEGO Brand Retail stores across the world.
Roar Rude Trangbæk
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