22/11-07   -   Press releases

Christmas holiday to visit Santa Claus in Lapland growing in popularity reports Holidays-direct.co.uk

More and more British families are taking off to visit Santa Claus in Lapland. The Christmas Lapland day trips have grown in popularity ever since they started, according online travel agency Holidays-direct.co.uk.

With Christmas closing in there has been a surge of interest in taking a one day family holiday to visit Santa Claus in Lapland. The online travel agency Holidays-direct.co.uk is receiving enquiring and bookings for Lapland holiday deals every day from families that want to give their children the ultimate Christmas present.

According to the Finnish Tourism Board, in the 2006-2007 winter season 200,000 British holidaymakers entered Finland. This is almost a quarter more than in the previous winter season. Over 80% of Brits entering Finland went to Lapland, most of them during the Christmas holiday season. These figures show that Christmas holiday break in Lapland is the main reason for Brits to take a holiday in Finland. The interest to meet Santa Claus in Lapland is ever growing.

The Christmas Lapland day trip packs all the action in just one day. Families on holiday in Lapland are greeted by Santa’s elves upon arrival, there are options to take part in winter activities like reindeer driving or snow walking – and every child gets to meet Santa, and get a present from him.

Jon Pearce from Holidays-direct.co.uk says: “It may seem odd that people are willing to spend on a one day family holiday in Lapland, but the experience is so powerful that it is worth every penny. You land in the heart of Lapland, with snow all around and the children’s anticipation in the air. Could there be anything more exciting for a child than to actually meet Santa?

“There is so much to do and see in the day, from seeing Santa’s home to going on a reindeer drive, that the experience will stay with you a long time after, for parents and children alike. And as there is very little day light this time of year, you have a good chance of seeing the Northern Lights too before your Christmas holiday break in Lapland ends."

Christmas Lapland day trips are available at www.holidays-direct.co.uk. The online travel agency offers two types of trips to visit Santa Claus in Lapland; Santa’s Secret Grotto Day Trip where holidaymakers are flown to Rovaniemi, or Search for Santa Day Trip for which holidaymakers fly to Kittilä.


About Santa Claus in Finland:
Lapland covers the northern parts of Norway, Sweden, Finland and some of Russia. Santa’s home is located on the Arctic Circle in Finland, where people can visit him any time of the year, December being the busiest time. There is an everlasting debate as to where Santa Claus comes from, but the Main Santa Claus Post Office in Finland’s Korvatunturi receives by far the most letters from children around the world.

About Holidays-direct.co.uk:
Online travel agency www.holidays-direct.co.uk is part of the Midlands Co-operative Society Group and is a member of ABTA. They specialize in providing affordable flights and accommodation in the top holiday destinations around the world.
Midlands Co-op Travel, incorporating Ilkeston Co-op Travel, is the No 1 independent travel agent in the Midlands.