25/11-09   -   Press releases

Of Vintners and Videomakers: Getting the Most out of Your Material with MAGIX Video Editing

In both video editing and winemaking, the end product shows the true quality. Just as proper crushing, fermentation and storage goes a long way to produce a superior vintage, good editing will make your video recordings shine. When novice videomakers present their recordings without delving into editing, they can dull their viewers´ senses like a corked bottle of red, leaving neither the audience nor the event captured by your camera well-served. "For most people recording a video is not the problem, but they feel intimidated by video editing," says MAGIX Senior Product Manager Video, Sven Kardelke. "Usually, it’s the audience, often family and friends, who have to suffer through shaky and uncut recordings that need editing badly." According to "statista.com" almost half of the respondents are generally interested in making their own movies. 29 percent replied they occasionally filmed videos and 12 percent said they had familiarized themselves with movie making in more detail. While this still amounts to less than 50%, interest in movie making has been steadily rising and there is a trend for video editing becoming more popular.

Your Everyday Software: Video Editing with MAGIX

Just as learning to become a discerning wine drinker has gained a wider acceptance, video editing software is also no longer the sole domain of video enthusiasts and editing professionals. In spite of the camcorder´s unwavering popularity on the market, for many, the topic of video editing remains complex. But if the skills of a sommelier have found their way to the mass market, there is no reason that video editing can´t leave its niche and find a larger audience. Developed by German software specialists, MAGIX Movie Edit Pro has managed for years to convince (semi) professional users while keeping things simple for beginners with a clearly laid-out interface, a logical workflow, and a unique range of features. The program provides everything you need to transform your raw footage into entertaining movies without having to read manuals thick as telephone books or spend hours searching the web for support. You´ll have a happy audience, without having to become an expert in video editing: At the end of the day, the truth is in the bottle and in captivating videos, created with MAGIX.