16/08-10   -   Press releases

Data sourcing can increase the effectiveness of marketing campaigns in the B2B sector, explains Jem Marketing

Data sourcing can improve the effectiveness of marketing campaigns in the B2B sector for any type of business explains Jem Marketing.

Refining data which is utilised in B2B marketing campaigns can help with the overall effectiveness and success of each campaign. Data sourcing maximises and refines selected databases, thus giving better return on investment (ROI) and refined databases can be used time and time again.

Director of Jem Marketing, Jane Evans explains, “If you’re not sure that you have a suitable database to prospect we can discuss this with you and where appropriate, we can source a suitably targeted database that specifically matches criteria in the B2B environment for your needs."

Jem Marketing specialises in developing effective database solutions, by telemarketing to the target audience and can provide B2B clients with accurate UK marketing database prospects.

Jane goes on to explain, “Data cleansing is important when implementing a marketing campaign and can be crucial in how effective the marketing campaign can be. By refining or creating UK marketing databases for B2B campaigns such as UK telemarketing lists, we guarantee that you will achieve better results, than just using existing, unqualified lists. The results will be clearly visible!"

Jem Marketing’s B2B clients benefit from the team’s years of experience of prospect databases, as JEM offers free impartial advice as part of its service. It also sorts data by category, depending on the individual project and objectives of each client. For more information on UK data sourcing, visit http://www.dmconcepts.co.uk/database.html.

About Jem Marketing
Based in Wellingborough, Northamptonshire, Jem Sales and Marketing is a dynamic business that has been providing a range of marketing solutions since 1997, including data sourcing, data enhancing, data cleansing, sales lead generation and appointment setting.

Jem Marketing utilise bespoke qualitative research programmes, which they create to meet a clients specific objectives; to promote understanding or diagnose problems, or evaluate products and/or services using the most appropriate methodologies.

Contact Jem Marketing to discuss any particular requirements in this arena.