02/05-11   -   Press releases

Where in the world will the next it´ app come from?

eBay is tapping Boblr’s global creative pool to design the ultimate mobile app concept. Up for grabs: a cash award of €12,500 and a job offer from eBay Classifieds Group, Denmark.

eBay Classifieds Group is looking to develop a new mobile app, and the company will invest many resources in having the winning concept ready and running before year end of 2011. Therefore eBay has chosen Boblr as their partner, the online open marketplace for creativity.

Boblr encourages the creative talents to work with one of the world’s most successful brands to develop this definitive mobile app. The desired solution is not technical, but an innovative and creative concept for an app that everyone will want – an app, that provides a convenient and exciting way to connect products and services from stores with private individuals. Something that makes life easier and lets us have more fun.

For eBay Classifieds Group the purpose of the partnership is clear. The mobile platform is the future and they wish to create an app with focus on the users.

“When eBay develops the business, the users are always our starting point. It’s about giving the users the best experience, when they purchase on our sites – regardless of what they are buying or selling. We’re going through Boblr because we want a lot of fresh perspectives and ideas in how this app looks and what it does," says Simon Karsoe, communication director at eBay Classifieds Group, Denmark.

Boblr CEO Malene Sihm Vejlsgaard is excited as well. “What can you say about eBay? If there’s one thing we know about them, it’s that this will not be just another app. I’m expecting a lot of interest on this one. Creatives love to see their work actually get produced, and the award is great—a job offer from eBay is not a door that gets opened every day."

The project brief is posted at Boblr.com, and the opportunity is open until June 27th, 2011.

About eBay
eBay Classifieds Group is the largest online classifieds business in the world with more than 60 million unique visitors, five billion pageviews and 18 million active classifieds per month. Their number of strong brands span the globe, such as eBay, Kijiji, MarkPlatts, DBA, Bilbasen, Gumtree, Rent.com, Stubhub,MarktPlaats, Shopping.com, Mobile.de, Half.com, Loquo, slando, quickr, and Milo.

About Boblr
Boblr is the open marketplace for creativity: www.boblr.com, a new way the world develops and buys professional creative. We connect clients needing brand, design and communication work with the global creative talent pool. Clients include eBay, DONG Energy, Danfoss, Novo Nordisk, European Athletics Championships.