06/09-12   -   Press releases

Sage ACT! 2013 - engineered to help organisations embrace Social CRM trends, says DMC Software

With the new release of Sage ACT! 2013 marking 25 years of Sage ACT!, DMC Software, leading Sage Business Partner, claim that the 2013 update allows for social sharing, helping businesses to extend their communications.

According to new research, 1 in every 7 minutes spent online is spent on Facebook, with 93% of organisations now using the site for marketing purposes - proving how relevant social media is to businesses in 2012. [http://www.socialnomics.net/2012/01/04/39-social-media-statistics-to-start-2012/] With this increase in the use of social media, by prospective and current customers, and also by companies wanting to target them, then learning to utilise this platform is a must.

Mike Ramsay, Managing Director of DMC Software Solutions, commented on the latest ACT! update, saying, "Here at DMC we understand the value of effective social media marketing. It´s great to see that the ACT! 2013 is giving organisations the technology to really connect with their customers, allowing more integration with traditional marketing campaigns and social media, than ever before."

The 2013 ACT! software update includes social media tools aimed at supporting an organisations engagement with customers. Sage ACT! social updates enables users to view customers´ latest social media posts in one, centralised view. This new console facilitates quick responses to customers´ needs, with personalised sales offers and phone calls - helping to provide a clear, competitive edge.

The new update also incorporates social sharing, designed to make marketing campaigns more integrated, extending the reach of a business´s communications. Email marketing messages can now be shared via a company´s social media sites with Sage ACT! 2013.

With over 4 million users worldwide, Sage ACT! is the best-selling CRM system in the world. As a CRM solution, Sage ACT! 2013 can help a business organise their customer´s information, whilst also helping companies manage their customer relationships in a more effective manner.

About DMC Software
DMC Software is a company that is experienced in providing Customer Relationship Management (CRM), Accounts and integrated business solutions for businesses of all sizes, across a broad range of industries including Sage SalesLogix, Sage CRM, and Sage 200. With advanced development abilities DMC can tailor a solution to meet the exact requirements of a business, providing the tools and supporting services to increase efficiency and profitability.

For more information on the CRM solutions and professional services available from DMC Software visit www.dmcsoftware.co.uk. Alternatively, email info@dmcsoftware.co.uk or call FREEPHONE 0800 6522 423 to speak to a member of the sales staff.