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11/07-12   -   Press releases

New attractive sign concept for professional sign companies

A new sign concept has just been released in UK. The concept called Optima offers world-class, untexted signage solutions at very attractive prices and it provides impressive colour and finish opportunities ensuring that sign companies can provide their customers with exactly the right colour, every time.

Optima offers a carefully selected range of the best interior and exterior sign products and allows direct access to a high-quality paint facility that has a range of more than 2,000 colours, available from stock at no extra cost.
In addition to the unlimited colour options all our signs are fully weather and corrosion resistant and graffiti can easily be removed from them. “These features offer great value to numerous customer groups such as within the educational and public sector." Dealer Manager Nicola Cleaver states.

All signs are produced in Denmark by world-leading sign producer Modulex in strict consideration of the environment and in accordance with ISO 9001 standards. The painted signs are made of aluminum and every product comes with a comprehensive 10 year supplementation guarantee.

But there is even more to it than that Nicola Cleaver tells; “We ship the signs untexted to the dealers which allows them to utilize on their own texting equipment. Our online ordering system and shipment system secures an efficient delivery and our products are designed in order for the dealer to achieve efficient, trouble-free installations. That is why we strongly believe most sign professionals can prosper even further using Optima."

The Optima concept has already successfully been introduced to sign companies in Norway and Denmark earlier this spring and more than 50 dealers are already experiencing the profitable benefits of offering their customers the attractive assortment. Now Optima is ready to offer sign companies in UK the same advantages.

Nicola Cleaver tells; "We believe the Optima product range and concept is different to anything else available in the UK marketplace. The reaction that we have had so far from UK-based sign companies has been undeniably positive and we´re confident that the Optima range will provide them with profitable business opportunities. We are looking for established signage professionals to take part in the fast growing Optima dealer network. By joining us dealers can bring top class products to all their projects, large and small. The dealers have the knowledge of their market. We have the products. This combination provides a significant competitive advantage that allows dealers to have the edge over their competitors."

For further information visit our website

About us
Modulex has nearly 50 years´ experience in the sign industry. Originally part of the Lego Group, we are proud to have our roots in a company that has inspired millions of people across the world.
Generation after generation of architects, designers, engineers and builders recall Lego as their first experience of design and construction. Modulex still follows the Lego formula – to produce technically superior products which are easy to use, and flexible, market leading designs which provide customers with long-lasting solutions. We have a truly global presence, providing signs and consultancy to clients all over the world.

Press contacts


Modulex A/S
Kløvervej 101
7190 Billund, England

  +44 1604 684021

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