08/07-15   -   Press releases

Modulex acquires market leader

Modulex acquires market leader in the signage business and strengthens its position within the retail and campaign market

Modulex A/S has acquired the shares in VON SCHNEIDER A/S - an established Danish company within the retail and campaign market.

Modulex is strengthening its position as the preferred turn-key provider of communications solutions for the built environment and especially the marketing campaigns market. With the acquisition of VON SCHNEIDER Modulex will be among the leading suppliers within this sector
VON SCHNEIDER has now become part of the Modulex Group. By acquiring companies who support Modulex' ambitions and strategies, Modulex continues to expand its business globally.

"Through Modulex Retail and Brand On we are already able to support our clients when launching new brands or delivering branded environments. This latest acquisition means that we will now also be able to improve our offer in campaign and promotional materials" says Modulex Group CEO Eric Kirwan

"Claus Von Schneider and his team have many years of experience in the retail campaigns market and we made it a clear priority to retain the whole team as part of the deal and in addition we have also added additional experienced Account Management resources" Claus Schneider Vitting will in his future role as Commercial Director be head of Modulex Retail and he will become a shareholder in the Modulex Group.

Claus Vitting Schneider says: "I am convinced that the merger with Modulex will create a much wider basis and an increased customer potential for me and my employees. We are now fully prepared to attack the growing market for signage and campaign solutions and to increase our focus on developing the existing Modulex and VON SCHNEIDER business".

Press Notes:
Modulex was established by the LEGO Group in 1963 and is today the world's leading company within wayfinding, signage and communication graphics. Through an international network of companies and distributors the company delivers signage solutions in more than 45 countries.